Over $1,000,000 donated to our Partner Charities

March 25th, 2014

“Speak Your Piece” with ACT Today! on World Autism Awareness Day

Watch the live stream today at 2pm PST.

ACT Today! has been our Cabernet partner for 5 years with the mission to raise awareness and provide treatment services and support to families to help their children with autism achieve their full potential. Although one in 88 children in America have an autism spectrum disorder, we have found that many people are not familiar with what autism is and how it affects an individual’s life.

Together with ACT Today!, ONEHOPE is hosting “Speak Your Piece” — an open-forum panel where individuals affected by autism from different perspectives can come together for an open and honest discussion about what autism is, how it affects the individual and the family, the most recent developments in diagnosis and treatment, and personal stories about how the disorder affects day to day life.

This panel will feature the following panelists:

  • Jen Ocana – Super mom with 4 children; 1 with autism
  • Zoe Morash – Therapist at the Center for Autism & Related Disorders
  • Grady Brown – Author and living with autism
  • Evelin Kung – Clinical Director at CARD
  • Andy Kopito – Current president of Autism Society Los Angeles and has an adult son with autism
  • Nancy Alspaugh-Jackson – Executive Director of ACT Today!, co-host of “Let’s Talk Autism” web series, and has a son with autism

We will be accepting questions from the audience via Facebook and Twitter (#SpeakYourPiece), and you can also comment on this post with a question you would like to be addressed.

Join us for this candid discussion on April 2 at 2pm PT in honor of World Autism Awareness Day.

March 19th, 2014

7 Steps To Growing Your Business Through Social Impact

Co-Authored By Jake Kloberdanz, CEO and Co-Founder, ONEHOPE and Melissa Lake, Executive Director, ONEHOPE Foundation

As social impact becomes more relevant in today’s business world, we are quickly realizing that the business of impact is the business of the future. And like many other social entrepreneurs leading the way in this space, it is important that we educate all businesses to build a higher purpose into their models so that the most effective organizations in the world can also positively impact humanity in a major way. As the inventor of the phrase Cause-Centric Commerce, which explains and educates others on best practices in the growing trend to build social impact into a business model year-round, below I’ve included 7 tips on how to get started:

1. Find nonprofit partners that make sense for your company

Find a nonprofit partner that compliments your industry and that fits your company’s mission. This will make it much easier to get support from your team, customers, and business partners. For example, SoapBox recently branched out from bar soaps to add liquid handsoap to their product line. It made sense, then, for them to work with an organization to provide clean drinking water as a partner with their liquid soap. Just as liquid handsoap is an extension of bar soap, clean water for washing hands is an extension of providing soap for those who do not otherwise have access. Every bottle of SoapBox’s Liquid Handsoap provides a month of clean drinking water for a person in need with Raincatcher, thus inherently establishing a connection between the consumer, the product, and the cause.

2. Look for credible impact partners

Much like a business, it takes time for a nonprofit or a foundation to get off the ground and become successful. So, it is important to find impact partners that have been around for at least 2-3 years. Ninety percent of nonprofits fail within the first three years, and those that make it are more likely to have established traction and have reached critical mass to where the dollars given are going to be used in an effective and efficient way.

3. Relay quantifiable and transparent metrics

This is particularly important if you are in the consumer or retail space, as you want to make sure you are relaying quantifiable and transparent metrics when it comes to impact. By doing this, consumers know exactly where their money is going, how many trees they’ve planted or how many people received clean drinking water for each transaction. One of the role models in this space is the well-known organization, charity: water, that not only provides a clear dollar-to-impact ratio (every $20 funds clean drinking water for one person for 20 years) but also shows you the GPS coordinates for the well that you’ve helped fund and the people who are being impacted.

4. Make giving back happen year round

Making an impact is no longer something you just do during the holidays or for a one-off marketing campaign; it is something you make part of your company’s everyday character. It can and should be done year-round as a sign of commitment to giving back. Consumers can see through an inauthentic connection to a cause and prefer to feel the attachment from the company to the cause that is established with year-round giving. Just like in your personal life, commitment to a cause you are passionate about doesn’t end just because a campaign does. It gets deeper and becomes more meaningful allowing you to make an even greater impact.

5. Don’t Reinvent the Wheel

If your company already has limited time and resources to put into social impact, don’t put more on your plate by launching your own foundation or public charity. Instead, partner with an already existing organization that does a good job and makes sense for your company. The ONEHOPE Foundation can help you do just that, through Social Impact as a Service (SIAS). They advise and lend some mindshare, expertise, and manpower to help your company build social impact into its DNA.

6. Set a Vision to Be A Part of Something Bigger

Making people feel part of something bigger than their own individual impact is key. Set a lofty impact goal for your company and help them believe in it by making it quantifiable. This year, Boll & Branch set a goal for 2014 of providing 5,000 victims of human trafficking with a safe place to sleep for one night with partner Not For Sale. They set that goal and worked backwards on how much they could donate per sheet set and figured out how many they’d need to sell. This number was relayed to supporters, customers, partners, and internal teammates, and together they are well on their way to hitting this goal.

7. Don’t be Afraid to Set Your Goals High, but Make Them Attainable

Everyone wants to be challenged, but no one wants to hit only 50% of their goal. Like good sales goals, good social impact goals should create something to stretch for, but not be something unattainable. When you are first starting off, it is always good to plan conservatively for the public and aim to over-deliver internally. As you gain more traction and understanding of what impact the Cause-Centric model makes on your business, you can get more aggressive and more accurate with your impact numbers over time.

March 14th, 2014

Happy St. Patrick’s Day!

Not a fan of green beer? We’ve got you covered! At ONEHOPE, we crafted the adult version of the Shamrock Shake using our Sparkling Brut, pistachio gelato and a dash of vodka (if you prefer) for a little extra kick! Try mixing things up this St. Patrick’s Day with an absolutely delicious libation that also makes a social impact. #WINENOT?!

Cheers!

ONEHOPE Pistachio Gelato Sparkling Cocktail
Prep: 10 minutes
Total time: 10 minutes
Serves: 2

Ingredients
1 (750ml) bottle of ONEHOPE Sparkling Wine
1 ounce vodka (optional)
3 large scoops pistachio gelato
1 cup crushed ice

Directions
1) In a mixer, combine all ingredients and 1/4 bottle of Sparkling Wine.
2) Blend until frothy and serve in your favorite glassware.  Cheers!

February 18th, 2014

Exciting NEW Cause Updates for 2014!

Hi, my name is Melissa, I am the Executive Director of the ONEHOPE Foundation and I’ve been with the company for just over a year and a half.  I came to ONEHOPE with the goal of increasing transparency within our charitable giving, quantifying the impact that we are making through donations, and tightening up the process of our giving (along with expanding the Foundation to work with other companies as well).

As of January 2014, the ONEHOPE Foundation has given $1.2M to our partner nonprofits, which has funded 1,000,000 meals for children, 1994 mammograms for women without access to health insurance, 33,016 trees planted in American forests, 2,669 pet adoptions, among many other things.  We are so proud of the social impact we’ve been able to create in just over 6 years, and we owe it all to our customers and supporters for purchasing our products and allowing us to donate so much.

We are asked on a daily basis how new causes can be supported by a wine varietal, and while we believe passionately in the causes that we currently support, we also feel that other causes also deserve a chance to be highlighted through our wine pairings.  We have worked with our current nonprofit partners for many years and we feel as though the time is right to make a few changes with our cause pairings.  We are always trying to improve ourselves and our impact, so we are changing some of the organizations we are partnered with to those where we can make an even bigger impact with our donations.

In the spirit of transparency, here is how we determine our cause partnerships.  All of our nonprofit organizations are thoroughly vetted through our 13-point criteria system  and each of our wines has a “cause category” associated with it:

  • Sparkling – hunger causes
  • Sauvignon Blanc – environmental causes
  • Chardonnay – women’s causes
  • Pinot Noir – animal causes
  • Zinfandel – veterans’ and troops’ causes
  • Cabernet Sauvignon – children’s causes
  • Merlot – international causes

When we have a partnership that we are establishing, we comb through our portfolio of over 250 nonprofits that fit our criteria, we research some that may not yet be in the portfolio but that fit our criteria, and we narrow down the best fit for the varietal based on the impact ratio.  The impact ratio is the key piece of information that allows us to quantify our impact.  From there, we work closely with the organization to hone messaging, creating a commercial co-venture agreement, and hit the ground running.

With that information said, we are SO excited to announce our newest partnerships for 2014!

Thank you so much for your ongoing support for both our wines and our nonprofits. We are constantly trying to improve our impact and transparency and we look forward to continuing to communicate openly with all of you!

All of the best,

Melissa Lake
Executive Director, ONEHOPE Foundation

October 30th, 2013

HalloWINE: Candy and Wine Pairing!

ONEHOPE Sparkling Wine with Kit Kat


The crisp bubbles from our Brut match perfectly with the crisp wafers of a Kit Kat. Break me off a piece of that Kit Kat bar and pop open the bubbly – stat!

ONEHOPE Sauvignon Blanc with Skittles

The bright, sweet fruit flavors in Skittles enhance the green acidic notes in our Sauvignon Blanc. Taste and toast the rainbow!

ONEHOPE Chardonnay with Twix

Since our Chardonnay is crisp and fruit forward rather than buttery, it tastes wonderful with a buttery carmel Twix bar. The two combined create flavors of a carmel apple!

ONEHOPE Pinot Noir with Red Vines

Biting into a red vine before taking your next sip of our Pinot Noir will bring out this wine’s intense strawberry flavors. Although it will be tempting, we don’t recommend drink wine through a licorice straw.

ONEHOPE Merlot with Snickers

Since ONEHOPE Merlot is blended with Cabernet Sauvignon, making it more tannic than most Merlots, it’s a great match for Snickers. The salty peanuts and creamy caramel enhance the cherry and spicy notes in the Merlot. If you need a break from wine, Snickers also taste great with an ice cold beer!

ONEHOPE Zinfandel with Hershey’s Milk Chocolate

An all-American pairing! This iconic candy bar pairs wonderfully with our Zinfandel, that supports our troops! The creaminess in the chocolate really highlights the dark cherry and plum, and white pepper finish.

ONEHOPE Cabernet Sauvignon with Reese’s Peanut Butter Cup

The rich, creamy and salty peanut butter filling in a Reese’s needs a wine with some meat on it’s bones – and ONEHOPE Cabernet Sauvignon is the perfect fit. Our Cabernet’s silky smooth tannins match that amazing peanut buttery-goodness filling. Warning: 1 peanut butter cup is never enough.


Credits:
Candy & Wine pairings by Kristen Shroyer
Photos by Megan Robinson