The magical weekend that is Aspen Food & Wine Classic is still lingering on our pallets and in our minds. A lot of good went on in between every glass of wine last weekend. We learned about Grow for Good, FOOD & WINE’s national campaign to raise public awareness and support for charitable initiatives aimed at increasing consumer access to locally and sustainably grown foods. They selected Wholesome Wave as its Grow for Good beneficiary and will direct campaign efforts towards its mission of empowering historically excluded urban and rural communities to make better food choices. Since 2007 Wholesome Wave has empowered over-looked communities to purchase healthier food by increasing access and affordability of fresh, locally-grown food. Wholesome Wave CEO and Chef Michel Nischan says, “We need to give everyone the opportunity to be the heroes of a changed food system.”
Their programs are designed to link small and mid-sized farmers with low-income customers, with the goal of simultaneously increasing fruit and vegetable consumption among vulnerable populations and boosting the economic vitality of regional agriculture and local communities. They bring fun and innovation to their programs which doubles the value of Federal Food Stamp dollars when used at participating farmers markets nationwide. Learn these programs by name and start the conversation in your community - the Double Value Coupon Program, the Fruit and Vegetable Prescription Program and the Healthy Food Commerce Initiative. Their reach spans the nation with partners in nearly 30 states, operating farmers markets and other farm-to-retail venues at more than 300 sites and working with almost 2,500 farmers.
About the Shop & Give Drop-Down
ONEHOPE is proud to offer the “Shop & Give” drop-down on every product offered in the ONEHOPE Wine store. 10% from every product purchased at ONEHOPEWine.com is donated to a charity of your choice from the drop-down. Every Charity Tuesday we will introduce and feature a new non-profit in the Shop & Give drop-down, allowing us to give hope to a greater number of important causes beyond those we support all year. If you select Wholesome Wave as your charity of choice at check out, your purchase can benefit those in need in the following ways: $10 Doubles an at-risk community member’s ability to eat more fruits and vegetables. $30 Provides a one month fruit and vegetable prescription for pregnant woman and children in need of access to affordable, healthy food.